Stock Price

5 EUR

-24.93% ROA

-52.44% ROE

-4.71x PER

Market Cap.

1.808.185.977 EUR

19.04% DER

0% Yield

-22.35% NPM

Fitbit, Inc. Stock Analysis

Fitbit, Inc. Fundamental Analysis

Fundamental analysis in stock investing is like studying the foundation of a house before buying it. It involves looking at a company's financial health, like its earnings, assets, and debts, to determine if it's a good investment based on its fundamental strength and potential for growth.

Fitbit, Inc. Fundamental Stock Analysis
# Analysis Rating
1 DER

The stock has a low debt to equity ratio (19%), which means it has a small amount of debt compared to the ownership it holds

2 Graham Number

The Graham number calculation reveals that this company's stock price is potentially underestimated, implying that it may be a promising investment option.

3 ROE

Negative ROE (-52.44%) indicates poor financial performance, raising concerns about profitability and efficiency in utilizing shareholders' equity.

4 ROA

The stock's ROA (-24.93%) indicates that it's not effectively utilizing its assets to generate profits, making it a less favorable option to invest and earn consistent returns.

5 PBV

The stock's elevated P/BV ratio (3.08x) raises concerns about its overvaluation, making it an imprudent choice for investors seeking value.

6 Revenue Growth

Company's revenue has remained stagnant over the past three years, indicating a lack of growth and making it a less favorable option.

7 Net Profit Growth

Over the past five years, this company's net profit has failed to exhibit any growth, indicating a stagnant financial performance and making it a less favorable choice for potential investors.

8 Assets Growth

Regrettably, this company's revenue has shown no signs of growth over the past three years, suggesting limited potential for returns and making it a less appealing choice.

9 Dividend Growth

The company's dividend growth has shown no improvement in the past three years, making it a less attractive investment option for those seeking increasing returns.

10 Dividend

Investors should be cautious as the company hasn't distributed dividends in the last three years, possibly indicating financial challenges.

11 Buffet Intrinsic Value

Warren Buffett's formula suggests that the company's stock is overpriced (-36), presenting a possible disadvantage for investors as its market price surpasses its estimated intrinsic value.

Fitbit, Inc. Technical Analysis

Technical analysis in stock investing is like reading the patterns on a weather map to predict future weather conditions. It involves studying past stock price movements and trading volumes to make predictions about where a stock's price might go next, without necessarily looking at the company's financial health.

Fitbit, Inc. Technical Stock Analysis
# Analysis Recommendation

Fitbit, Inc. Price Chart

Financial Statements

Financial statements are like report cards for companies. They show how much money a company makes (income statement), what it owns and owes (balance sheet), and where it spends its money (cash flow statement), helping stock investors understand if a company is healthy and worth investing in.

Income Statements

An income statement for a company is like a scoreboard for its profits and losses. It shows how much money the company made (revenue) and how much it spent to make that money (expenses), helping stock investors see if a company is making a profit or not.

Revenue in stock investing is the total amount of money a company earns from its sales, and it's a key factor that investors consider to assess a company's financial performance and growth potential.

Fitbit, Inc. Revenue
Year Revenue Growth
2012 76.373.000
2013 271.087.000 71.83%
2014 745.433.000 63.63%
2015 1.857.998.000 59.88%
2016 2.169.461.000 14.36%
2017 1.615.519.000 -34.29%
2018 1.511.983.000 -6.85%
2019 1.434.788.000 -5.38%
2020 1.455.728.000 1.44%

Research and Development Expenses are the costs a company incurs to create and improve its products or services, which can be important for investors to evaluate a company's innovation and potential for future growth.

Fitbit, Inc. Research and Development Expenses
Year Research and Development Expenses Growth
2012 16.210.000
2013 27.873.000 41.84%
2014 54.167.000 48.54%
2015 150.035.000 63.9%
2016 320.191.000 53.14%
2017 343.012.000 6.65%
2018 332.169.000 -3.26%
2019 300.354.000 -10.59%
2020 363.084.000 17.28%

General and Administrative Expenses are the costs a company incurs to run its day-to-day operations, such as office rent, salaries, and utilities, which investors consider to understand a company's overall efficiency and management effectiveness.

Fitbit, Inc. General and Administrative Expenses
Year General and Administrative Expenses Growth
2012 3.968.000
2013 14.485.000 72.61%
2014 33.556.000 56.83%
2015 77.793.000 56.87%
2016 146.903.000 47.04%
2017 133.934.000 -9.68%
2018 116.627.000 -14.84%
2019 118.231.000 1.36%
2020 141.972.000 16.72%

EBITDA stands for Earnings Before Interest, Taxes, Depreciation, and Amortization. It is a measure that helps stock investors analyze a company's profitability by looking at its earnings without considering certain expenses. This helps to get a clearer picture of the company's financial performance and its ability to generate cash flow.

Fitbit, Inc. EBITDA
Year EBITDA Growth
2012 -2.922.000
2013 -11.755.000 75.14%
2014 143.682.000 108.18%
2015 308.037.000 53.36%
2016 -48.201.000 739.07%
2017 -140.054.000 65.58%
2018 -111.788.000 -25.29%
2019 -257.669.000 56.62%
2020 -153.920.000 -67.4%

Gross profit is the money a company makes from selling its products or services after subtracting the cost of producing or providing them, and it is an important measure for investors to understand a company's profitability.

Fitbit, Inc. Gross Profit
Year Gross Profit Growth
2012 26.640.000
2013 60.251.000 55.78%
2014 357.657.000 83.15%
2015 901.063.000 60.31%
2016 845.884.000 -6.52%
2017 690.901.000 -22.43%
2018 603.579.000 -14.47%
2019 427.672.000 -41.13%
2020 543.248.000 21.27%

Net income in stock investing is like the money a company actually gets to keep as profit after paying all its bills, and it's an important measure to understand how well a company is doing financially.

Fitbit, Inc. Net Profit
Year Net Profit Growth
2012 -4.216.000
2013 -51.622.000 91.83%
2014 131.777.000 139.17%
2015 175.677.000 24.99%
2016 -102.777.000 270.93%
2017 -277.192.000 62.92%
2018 -185.829.000 -49.17%
2019 -320.711.000 42.06%
2020 -217.808.000 -47.24%

EPS, or earnings per share, is a measure that shows how much profit a company has earned for each outstanding share of its stock, and it is important for stock investors as it helps understand the profitability of a company and compare it with other companies in the market.

Fitbit, Inc. Earning per Share (EPS)
Year Earning per Share (EPS) Growth
2012 0
2013 0 0%
2014 1 0%
2015 1 100%
2016 0 0%
2017 -1 100%
2018 -1 0%
2019 -1 100%
2020 -1 0%

Cashflow Statements

Cashflow statements show the movement of money in and out of a company, helping stock investors understand how much money a company makes and spends. By examining cashflow statements, investors can assess if a company is generating enough cash to pay its bills, invest in growth, and provide returns to stockholders.

Free cash flow is the leftover cash that a company generates after covering its operating expenses and capital expenditures, which is important for stock investors as it shows how much money a company has available to invest in growth, pay dividends, or reduce debt.

Fitbit, Inc. Free Cashflow
Year Free Cashflow Growth
2012 -9.389.000
2013 25.647.000 136.61%
2014 -7.721.000 432.17%
2015 78.591.000 109.82%
2016 30.894.000 -154.39%
2017 -24.919.000 223.98%
2018 60.327.000 141.31%
2019 -193.363.000 131.2%
2020 -27.005.000 -616.03%

Operating cash flow represents the cash generated or consumed by a company's day-to-day operations, excluding external investing or financing activities, and is crucial for stock investors as it shows how much cash a company is generating from its core business operations.

Fitbit, Inc. Operating Cashflow
Year Operating Cashflow Growth
2012 -6.884.000
2013 33.171.000 120.75%
2014 18.774.000 -76.69%
2015 109.157.000 82.8%
2016 109.534.000 0.34%
2017 64.241.000 -70.5%
2018 113.207.000 43.25%
2019 -156.832.000 172.18%
2020 -13.136.000 -1093.91%

Capex, short for capital expenditures, refers to the money a company spends on acquiring or upgrading tangible assets like buildings, equipment, or technology, which is important for stock investors as it indicates how much a company is investing in its infrastructure to support future growth and profitability.

Fitbit, Inc. Capital Expenditure
Year Capital Expenditure Growth
2012 2.505.000
2013 7.524.000 66.71%
2014 26.495.000 71.6%
2015 30.566.000 13.32%
2016 78.640.000 61.13%
2017 89.160.000 11.8%
2018 52.880.000 -68.61%
2019 36.531.000 -44.75%
2020 13.869.000 -163.4%

Balance Sheet

Balance sheets provide a snapshot of a company's financial health and its assets (such as cash, inventory, and property) and liabilities (like debts and obligations) at a specific point in time. For stock investors, balance sheets help assess the company's overall worth and evaluate its ability to meet financial obligations and support future growth.

Equity refers to the ownership interest or stake that shareholders have in a company, representing their claim on its assets and earnings after all debts and liabilities are paid.

Fitbit, Inc. Equity
Year Equity Growth
2013 -63.466.000
2014 75.262.000 184.33%
2015 981.451.000 92.33%
2016 998.532.000 1.71%
2017 823.963.000 -21.19%
2018 735.938.000 -11.96%
2019 487.263.000 -51.04%
2020 388.892.000 -25.3%

Assets represent the valuable resources that a company owns, such as cash, inventory, property, and equipment, and understanding a company's assets helps investors assess its value and potential for generating future profits.

Fitbit, Inc. Assets
Year Assets Growth
2013 230.774.000
2014 633.051.000 63.55%
2015 1.519.066.000 58.33%
2016 1.820.226.000 16.55%
2017 1.582.075.000 -15.05%
2018 1.515.547.000 -4.39%
2019 1.368.086.000 -10.78%
2020 1.186.846.000 -15.27%

Liabilities refer to the financial obligations or debts that a company owes to creditors or external parties, and understanding a company's liabilities is important for investors as it helps assess the company's financial risk and ability to meet its obligations.

Fitbit, Inc. Liabilities
Year Liabilities Growth
2013 294.240.000
2014 557.789.000 47.25%
2015 537.615.000 -3.75%
2016 821.694.000 34.57%
2017 758.112.000 -8.39%
2018 779.609.000 2.76%
2019 880.823.000 11.49%
2020 797.954.000 -10.39%

Fitbit, Inc. Financial Ratio (TTM)

Valuation Metrics

Revenue per Share
5.57
Net Income per Share
-1.25
Price to Earning Ratio
-4.71x
Price To Sales Ratio
1.26x
POCF Ratio
-9.62
PFCF Ratio
-9.35
Price to Book Ratio
3.1
EV to Sales
1.09
EV Over EBITDA
-6.08
EV to Operating CashFlow
-9.99
EV to FreeCashFlow
-8.1
Earnings Yield
-0.21
FreeCashFlow Yield
-0.11
Market Cap
2 Bil.
Enterprise Value
2 Bil.
Graham Number
7.28
Graham NetNet
0.13

Income Statement Metrics

Net Income per Share
-1.25
Income Quality
0.49
ROE
-0.52
Return On Assets
-0.23
Return On Capital Employed
-0.53
Net Income per EBT
1.04
EBT Per Ebit
0.96
Ebit per Revenue
-0.22
Effective Tax Rate
-0.04

Margins

Sales, General, & Administrative to Revenue
0.08
Research & Developement to Revenue
0.21
Stock Based Compensation to Revenue
0.05
Gross Profit Margin
0.3
Operating Profit Margin
-0.22
Pretax Profit Margin
-0.22
Net Profit Margin
-0.22

Dividends

Dividend Yield
0
Dividend Yield %
0
Payout Ratio
0
Dividend Per Share
0

Operating Metrics

Operating Cashflow per Share
-0.61
Free CashFlow per Share
-0.75
Capex to Operating CashFlow
0.23
Capex to Revenue
-0.03
Capex to Depreciation
-0.58
Return on Invested Capital
-0.49
Return on Tangible Assets
-0.25
Days Sales Outstanding
110.88
Days Payables Outstanding
70.54
Days of Inventory on Hand
49.56
Receivables Turnover
3.29
Payables Turnover
5.17
Inventory Turnover
7.36
Capex per Share
-0.14

Balance Sheet

Cash per Share
2,01
Book Value per Share
1,89
Tangible Book Value per Share
1.58
Shareholders Equity per Share
1.89
Interest Debt per Share
0.36
Debt to Equity
0.19
Debt to Assets
0.07
Net Debt to EBITDA
0.94
Current Ratio
1.46
Tangible Asset Value
0 Bil.
Net Current Asset Value
0 Bil.
Invested Capital
0.19
Working Capital
0 Bil.
Intangibles to Total Assets
0.06
Average Receivables
0 Bil.
Average Payables
0 Bil.
Average Inventory
130811500
Debt to Market Cap
0.05

Dividends

Dividends in stock investing are like rewards that companies give to their shareholders. They are a portion of the company's profits distributed to investors, typically in the form of cash payments, as a way for them to share in the company's success.

Fitbit, Inc. Dividends
Year Dividends Growth

Fitbit, Inc. Profile

About Fitbit, Inc.

CEO
Mr. Eric N. Friedman
Employee
1.764
Address

,

Fitbit, Inc. Executives & BODs

Fitbit, Inc. Executives & BODs
# Name Age
1 Ms. Amy McDonough
Chief Operating Officer of Health Solutions
70
2 Mr. Eric N. Friedman
Co-Founder, Chief Technology Officer & Director
70
3 Mr. Ronald W. Kisling
Chief Financial Officer
70
4 Mr. Jeffrey P. Devine
Executive Vice President of Operations
70
5 Mr. Andrew P. Missan Esq.
Executive Vice President, General Counsel & Secretary
70
6 Mr. Thomas G. Hudson
Vice President of Investor Relations
70
7 Ms. Lisa Mulrooney Gross
Senior Vice President of People
70
8 Mr. Mark Silverio
Senior Vice President of Americas Sales
70
9 Mr. Des Power
Senior Vice President & MD of International
70
10 Mr. Dave Quong
Executive Vice President of Business Operations & Strategy
70

Fitbit, Inc. Competitors