Cricut, Inc. Logo

Cricut, Inc.

CRCT

(1.2)
Stock Price

5,62 USD

9.15% ROA

13.18% ROE

20.49x PER

Market Cap.

1.391.246.092,00 USD

2.64% DER

7.78% Yield

9.16% NPM

Cricut, Inc. Stock Analysis

Cricut, Inc. Fundamental Analysis

Fundamental analysis in stock investing is like studying the foundation of a house before buying it. It involves looking at a company's financial health, like its earnings, assets, and debts, to determine if it's a good investment based on its fundamental strength and potential for growth.

Cricut, Inc. Fundamental Stock Analysis
# Analysis Rating
1 DER

The stock has a minimal amount of debt (3%) relative to its ownership, showcasing a strong financial position and lower risk for investors.

2 ROE

ROE in an average range (7.48%) suggests satisfactory profitability and decent utilization of shareholders' equity.

3 ROA

The stock's ROA (5.4%) shows that it's doing a pretty good job at making money from its assets, making it a solid choice to invest and earn steady profits.

4 Buffet Intrinsic Value

The company's stock presents an enticing opportunity as it appears undervalued (198) by Warren Buffett's formula, indicating that its intrinsic value exceeds the market price.

5 PBV

The stock's elevated P/BV ratio (3.38x) raises concerns about its overvaluation, making it an imprudent choice for investors seeking value.

6 Revenue Growth

Company's revenue has remained stagnant over the past three years, indicating a lack of growth and making it a less favorable option.

7 Net Profit Growth

Throughout the last five years, this company's net profit has remained unchanged, indicating a lack of growth and making it a less favorable investment option.

8 Assets Growth

Company's revenue has stayed stagnant, showing no signs of improvement and making it a less favorable choice.

9 Graham Number

The company's Graham number indicates that it is overvalued compared to its stock price, suggesting a potentially unfavorable investment opportunity.

10 Dividend Growth

The company's dividend growth has remained flat for the past three years, offering no indication of improved returns and making it a less advantageous investment opportunity.

11 Dividend

The company's decision to withhold dividends for three years raises questions about its ability to generate consistent returns.

Cricut, Inc. Technical Analysis

Technical analysis in stock investing is like reading the patterns on a weather map to predict future weather conditions. It involves studying past stock price movements and trading volumes to make predictions about where a stock's price might go next, without necessarily looking at the company's financial health.

Cricut, Inc. Technical Stock Analysis
# Analysis Recommendation
1 Awesome Oscillator Buy
2 MACD Sell
3 RSI Hold
4 Stoch RSI Sell

Cricut, Inc. Price Chart

Financial Statements

Financial statements are like report cards for companies. They show how much money a company makes (income statement), what it owns and owes (balance sheet), and where it spends its money (cash flow statement), helping stock investors understand if a company is healthy and worth investing in.

Income Statements

An income statement for a company is like a scoreboard for its profits and losses. It shows how much money the company made (revenue) and how much it spent to make that money (expenses), helping stock investors see if a company is making a profit or not.

Revenue in stock investing is the total amount of money a company earns from its sales, and it's a key factor that investors consider to assess a company's financial performance and growth potential.

Cricut, Inc. Revenue
Year Revenue Growth
2018 339.788.000
2019 486.554.000 30.16%
2020 959.030.000 49.27%
2021 1.306.227.000 26.58%
2022 886.296.000 -47.38%
2023 699.636.000 -26.68%
2023 765.147.000 8.56%
2024 671.788.000 -13.9%

Research and Development Expenses are the costs a company incurs to create and improve its products or services, which can be important for investors to evaluate a company's innovation and potential for future growth.

Cricut, Inc. Research and Development Expenses
Year Research and Development Expenses Growth
2018 24.056.000
2019 26.674.000 9.81%
2020 38.930.000 31.48%
2021 79.814.000 51.22%
2022 76.914.000 -3.77%
2023 63.640.000 -20.86%
2023 65.048.000 2.16%
2024 57.260.000 -13.6%

General and Administrative Expenses are the costs a company incurs to run its day-to-day operations, such as office rent, salaries, and utilities, which investors consider to understand a company's overall efficiency and management effectiveness.

Cricut, Inc. General and Administrative Expenses
Year General and Administrative Expenses Growth
2018 18.363.000
2019 22.005.000 16.55%
2020 29.602.000 25.66%
2021 51.268.000 42.26%
2022 62.647.000 18.16%
2023 55.848.000 -12.17%
2023 85.091.000 34.37%
2024 62.956.000 -35.16%

EBITDA stands for Earnings Before Interest, Taxes, Depreciation, and Amortization. It is a measure that helps stock investors analyze a company's profitability by looking at its earnings without considering certain expenses. This helps to get a clearer picture of the company's financial performance and its ability to generate cash flow.

Cricut, Inc. EBITDA
Year EBITDA Growth
2018 46.034.000
2019 62.739.000 26.63%
2020 214.629.000 70.77%
2021 211.793.000 -1.34%
2022 106.910.000 -98.1%
2023 125.524.000 14.83%
2023 99.785.000 -25.79%
2024 136.120.000 26.69%

Gross profit is the money a company makes from selling its products or services after subtracting the cost of producing or providing them, and it is an important measure for investors to understand a company's profitability.

Cricut, Inc. Gross Profit
Year Gross Profit Growth
2018 111.096.000
2019 142.350.000 21.96%
2020 332.374.000 57.17%
2021 457.450.000 27.34%
2022 349.893.000 -30.74%
2023 327.736.000 -6.76%
2023 343.293.000 4.53%
2024 359.360.000 4.47%

Net income in stock investing is like the money a company actually gets to keep as profit after paying all its bills, and it's an important measure to understand how well a company is doing financially.

Cricut, Inc. Net Profit
Year Net Profit Growth
2018 27.432.000
2019 39.211.000 30.04%
2020 154.578.000 74.63%
2021 140.473.000 -10.04%
2022 60.666.000 -131.55%
2023 68.900.000 11.95%
2023 53.636.000 -28.46%
2024 79.076.000 32.17%

EPS, or earnings per share, is a measure that shows how much profit a company has earned for each outstanding share of its stock, and it is important for stock investors as it helps understand the profitability of a company and compare it with other companies in the market.

Cricut, Inc. Earning per Share (EPS)
Year Earning per Share (EPS) Growth
2018 0
2019 12 100%
2020 1 0%
2021 1 0%
2022 0 0%
2023 0 0%
2023 0 0%
2024 0 0%

Cashflow Statements

Cashflow statements show the movement of money in and out of a company, helping stock investors understand how much money a company makes and spends. By examining cashflow statements, investors can assess if a company is generating enough cash to pay its bills, invest in growth, and provide returns to stockholders.

Free cash flow is the leftover cash that a company generates after covering its operating expenses and capital expenditures, which is important for stock investors as it shows how much money a company has available to invest in growth, pay dividends, or reduce debt.

Cricut, Inc. Free Cashflow
Year Free Cashflow Growth
2018 -16.418.000
2019 -10.234.000 -60.43%
2020 226.385.000 104.52%
2021 -140.735.000 260.86%
2022 83.912.000 267.72%
2023 264.380.000 68.26%
2023 30.297.000 -772.63%
2024 30.114.000 -0.61%

Operating cash flow represents the cash generated or consumed by a company's day-to-day operations, excluding external investing or financing activities, and is crucial for stock investors as it shows how much cash a company is generating from its core business operations.

Cricut, Inc. Operating Cashflow
Year Operating Cashflow Growth
2018 -8.304.000
2019 3.861.000 315.07%
2020 248.227.000 98.44%
2021 -104.949.000 336.52%
2022 117.683.000 189.18%
2023 288.097.000 59.15%
2023 36.414.000 -691.17%
2024 34.960.000 -4.16%

Capex, short for capital expenditures, refers to the money a company spends on acquiring or upgrading tangible assets like buildings, equipment, or technology, which is important for stock investors as it indicates how much a company is investing in its infrastructure to support future growth and profitability.

Cricut, Inc. Capital Expenditure
Year Capital Expenditure Growth
2018 8.114.000
2019 14.095.000 42.43%
2020 21.842.000 35.47%
2021 35.786.000 38.96%
2022 33.771.000 -5.97%
2023 23.717.000 -42.39%
2023 6.117.000 -287.72%
2024 4.846.000 -26.23%

Balance Sheet

Balance sheets provide a snapshot of a company's financial health and its assets (such as cash, inventory, and property) and liabilities (like debts and obligations) at a specific point in time. For stock investors, balance sheets help assess the company's overall worth and evaluate its ability to meet financial obligations and support future growth.

Equity refers to the ownership interest or stake that shareholders have in a company, representing their claim on its assets and earnings after all debts and liabilities are paid.

Cricut, Inc. Equity
Year Equity Growth
2018 79.766.000
2019 121.142.000 34.15%
2020 228.925.000 47.08%
2021 673.976.000 66.03%
2022 672.735.000 -0.18%
2023 526.271.000 -27.83%
2023 534.873.000 1.61%
2024 448.544.000 -19.25%

Assets represent the valuable resources that a company owns, such as cash, inventory, property, and equipment, and understanding a company's assets helps investors assess its value and potential for generating future profits.

Cricut, Inc. Assets
Year Assets Growth
2018 241.618.000
2019 317.645.000 23.93%
2020 581.400.000 45.37%
2021 1.006.250.000 42.22%
2022 949.627.000 -5.96%
2023 718.949.000 -32.09%
2023 761.593.000 5.6%
2024 742.111.000 -2.63%

Liabilities refer to the financial obligations or debts that a company owes to creditors or external parties, and understanding a company's liabilities is important for investors as it helps assess the company's financial risk and ability to meet its obligations.

Cricut, Inc. Liabilities
Year Liabilities Growth
2018 161.852.000
2019 196.503.000 17.63%
2020 352.475.000 44.25%
2021 332.274.000 -6.08%
2022 276.892.000 -20%
2023 192.678.000 -43.71%
2023 226.720.000 15.01%
2024 293.567.000 22.77%

Cricut, Inc. Financial Ratio (TTM)

Valuation Metrics

Revenue per Share
3.43
Net Income per Share
0.31
Price to Earning Ratio
20.49x
Price To Sales Ratio
1.88x
POCF Ratio
6.32
PFCF Ratio
6.98
Price to Book Ratio
3.1
EV to Sales
1.63
EV Over EBITDA
9.87
EV to Operating CashFlow
5.49
EV to FreeCashFlow
6.06
Earnings Yield
0.05
FreeCashFlow Yield
0.14
Market Cap
1,39 Bil.
Enterprise Value
1,21 Bil.
Graham Number
3.83
Graham NetNet
0.76

Income Statement Metrics

Net Income per Share
0.31
Income Quality
3.24
ROE
0.13
Return On Assets
0.09
Return On Capital Employed
0.2
Net Income per EBT
0.67
EBT Per Ebit
1.11
Ebit per Revenue
0.12
Effective Tax Rate
0.33

Margins

Sales, General, & Administrative to Revenue
0.11
Research & Developement to Revenue
0.08
Stock Based Compensation to Revenue
0.06
Gross Profit Margin
0.49
Operating Profit Margin
0.12
Pretax Profit Margin
0.14
Net Profit Margin
0.09

Dividends

Dividend Yield
0.08
Dividend Yield %
7.78
Payout Ratio
3.24
Dividend Per Share
0.5

Operating Metrics

Operating Cashflow per Share
1.02
Free CashFlow per Share
0.92
Capex to Operating CashFlow
0.09
Capex to Revenue
0.03
Capex to Depreciation
0.68
Return on Invested Capital
0.13
Return on Tangible Assets
0.09
Days Sales Outstanding
41.23
Days Payables Outstanding
32.54
Days of Inventory on Hand
184.22
Receivables Turnover
8.85
Payables Turnover
11.22
Inventory Turnover
1.98
Capex per Share
0.1

Balance Sheet

Cash per Share
1,38
Book Value per Share
2,07
Tangible Book Value per Share
2.07
Shareholders Equity per Share
2.07
Interest Debt per Share
0.06
Debt to Equity
0.03
Debt to Assets
0.02
Net Debt to EBITDA
-1.5
Current Ratio
2.21
Tangible Asset Value
0,45 Bil.
Net Current Asset Value
0,32 Bil.
Invested Capital
387249000
Working Capital
0,33 Bil.
Intangibles to Total Assets
0
Average Receivables
0,08 Bil.
Average Payables
0,04 Bil.
Average Inventory
208853500
Debt to Market Cap
0.01

Dividends

Dividends in stock investing are like rewards that companies give to their shareholders. They are a portion of the company's profits distributed to investors, typically in the form of cash payments, as a way for them to share in the company's success.

Cricut, Inc. Dividends
Year Dividends Growth
2023 1
2024 1 0%

Cricut, Inc. Profile

About Cricut, Inc.

Cricut, Inc. designs and markets a creativity platform that enables users to turn ideas into professional-looking handmade goods. It operates in three segments: Connected Machines, Subscriptions, and Accessories and Materials. The company offers connected machines, design apps, and accessories and materials for users to create personalized birthday cards, mugs, T-shirts, and large-scale interior decorations. Its connected machines include Cricut Joy, Cricut Explore, and Cricut Maker to cut, write, score, and create decorative effects using various materials, such as paper, vinyl, leather, and others; and design apps comprise Design Space app and Cricut Joy-specific app. The company also provides Cricut Access and Cricut Access Premium subscription offerings, and in-app purchases; and a software that integrates its connected machines and design apps. In addition, it offers a range of accessories and materials, such as Cricut EasyPress, Cricut Mug Press, various hand tools, machine replacement tools and blades, and project materials. The company offers its products through its third-party brick-and-mortar and online retail partners; and its website cricut.com, as well as through a network of distributors. It operates in the United States, the United Kingdom, Ireland, Australia, New Zealand, and Western Europe, as well as the Middle East, Latin America, South Africa, and Asia. The company was formerly known as Provo Craft & Novelty, Inc. and changed its name to Cricut, Inc. in March 2018. The company was incorporated in 1969 and is headquartered in South Jordan, Utah.

CEO
Mr. Ashish Arora
Employee
690
Address
10855 South River Front Parkway
South Jordan, 84095

Cricut, Inc. Executives & BODs

Cricut, Inc. Executives & BODs
# Name Age
1 Mr. Richard Murphy
Vice President of Operations
70
2 Ms. Kim Kanarowski
Executive Vice President Marketing & Creative
70
3 Mr. James Dickey Suva CPA
Senior Vice President of Finance, Treasurer & Investor Relations
70
4 Mr. Ariel Fischer
Executive Vice President of Direct-to-Consumer & Consumable
70
5 Mr. Glenn Rogers
Executive Vice President of International Sales
70
6 Mr. Frank Iarusci
Executive Vice President of Sales & Channel Marketing
70
7 Mr. Ryan Harmer
Vice President of Accounting & Corporate Controller
70
8 Mr. Kimball Shill
Chief Financial Officer
70
9 Mr. Ashish Arora
Chief Executive Officer, President & Director
70
10 Mr. Donald B. Olsen
Executive Vice President of General Counsel & Human Resources and Corporate Secretary
70

Cricut, Inc. Competitors